SAS brand goes live
Sep 11
1 min read
SAS brand goes live
Today was a proud day for team Propellant. After two years embedded within SAS International, they announced their new brand and website today.
Suffice to say it’s absorbed a huge amount of our time, effort and emotional energy to create:
A refreshed visual identity
A sensitive but modernising update to the logo
A complete messaging system
An internal culture platform adopted by HR
And a new global website shaped around how architects, contractors and clients find and use information
Ongoing support for the brand rollout.
We’ll share more in the coming weeks about this programme.
Read more from the team at SAS here:
